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Cost guide for India

How Much Does Website Development Cost in India?

A website in India can cost ₹30,000 for a basic template site or ₹5 lakh and up for a properly custom web application. The gap is more than looks. It comes down to who built it, how it was built, how quickly it loads on a cheap Android phone, and whether it still works three years from now. Here's what each price point actually gets you.

3 price tiers explained

5 red flags to check

The bottom line

A professional, custom-built business website in India should cost somewhere between ₹60,000 and ₹2 lakh. Below that you're buying a template. Above ₹2L, you're really talking about a portal or web application.

Price tiers at a glance

  • Template / DIY-assisted Site₹15,000 – ₹40,000
  • Custom Marketing Website₹60,000 – ₹1.5L
  • Custom Web Application / Portal₹1.5L – ₹5L+

What you get at each price point

Find the tier closest to your project. The example at the bottom of each card shows the kind of build it covers.

  • Tier 1

    Template / DIY-assisted Site

    ₹15,000 – ₹40,000

    What’s included

    • A WordPress, Wix or Webflow template
    • 3–5 pages with your content added
    • A basic contact form
    • Fonts and colours adjusted to roughly match your brand

    Example

    A local business going online for the first time. A freelancer's portfolio. A simple list of services.

  • Tier 2Most common

    Custom Marketing Website

    ₹60,000 – ₹1.5L

    What’s included

    • Designed from scratch, not a template
    • 5–10 pages built to turn visitors into enquiries
    • Fast load times (under 2 seconds on mobile)
    • Contact form wired to email
    • SEO basics: metadata, sitemap, structured data
    • Blog / content section (optional)
    • 30-day post-launch support

    Example

    A professional services firm that wants more enquiries from its site. A B2B company that's tired of apologising for its current one.

  • Tier 3

    Custom Web Application / Portal

    ₹1.5L – ₹5L+

    What’s included

    • Functionality well beyond a marketing site
    • User login, dashboards or tools for customers
    • Backend API and database
    • Third-party integrations (payments, CRM, booking)
    • Multiple user roles
    • Performance work for heavy traffic

    Example

    A real estate portal with interactive plot maps. A membership site with client logins. An online store with its own inventory logic.

What drives the cost up or down

The more bars lit, the more that factor moves your final number.

  • Custom design vs template

    A template is someone else's design with your text dropped in. A custom site is designed for your brand and the people who visit it. You can see the difference, and the speed and SEO difference is real too.

    High impact

  • Number of pages

    Five pages and thirty pages are different jobs. Every page needs content, design and build time.

    Medium impact

  • Custom functionality

    A contact form is easy. Once you add booking, payments or a client login, you're building a web application, and the price reflects that.

    High impact

  • Animations and interactions

    Light entrance animations are cheap and make a site feel finished. Scroll-driven sequences and interactive pieces take a lot longer.

    Medium impact

  • CMS integration

    Want to edit content without calling a developer? Then you need a headless CMS like Sanity or Contentful wired in. It costs more now and saves you money later.

    Medium impact

  • Speed and performance requirements

    Scoring 95+ on PageSpeed comes from decisions made on day one. Fixing a slow site afterwards costs more than building it fast in the first place.

    Medium impact

Included, and not included

What a fair quote usually covers, and the costs that often sit outside it.

Usually included

In a quote from us, and in any quote you should accept.

  • Design (desktop and mobile)
  • Frontend development
  • Backend (for sites with forms, CMS, or custom functionality)
  • Basic SEO setup: metadata, sitemap, robots.txt, structured data
  • Contact form with email delivery
  • Deployment and domain setup
  • 30 days post-launch support
  • Source code ownership

Not included

Watch for these in quotes.

  • Domain registration and hosting (₹500–₹3,000/year)
  • Content writing and copywriting
  • Professional photography or video
  • Paid SEO / ongoing content strategy
  • Google Ads or social media campaigns

Before you sign

Red flags in a quote

If a quote shows any of these, ask more questions before you pay an advance.

  1. Red flag 1Under ₹10,000 for a 'custom website'. It's a template with your content pasted in
  2. Red flag 2Nobody mentions mobile or page speed
  3. Red flag 3The developer never asks who your visitors are or what you want them to do
  4. Red flag 4WordPress with no maintenance plan. Plugins pile up and things break
  5. Red flag 5No support period after launch

Get an actual number

Tell us what you're building and we'll give you a written estimate.

Not a ballpark. Not a range. A written estimate with a fixed price, timeline, and what's included, before you commit to anything.

Get a free estimateSee Website Development details
  • Written fixed-price estimate, no surprises
  • We respond within 1 business day
  • Free 30-minute scoping call, no commitment
  • NDA available before any details shared
  • Full IP transfer on delivery

Website Development cost: common questions

Something we haven't covered? Ask us directly.

Ask us a question
Should I use WordPress or get a custom-built site?

WordPress is fine for blogs and simple sites where editing content is the main need. For a business site where speed, enquiries and long-term stability matter, a custom build on something like Next.js will do noticeably better. WordPress upkeep also tends to get heavier every year, which people don't factor in.

How long does website development take?

A 5–8 page marketing site takes 3–5 weeks. A bigger site with a blog, integrations and a CMS, 6–10 weeks. A custom portal or web application, 10–20 weeks. All of this assumes we have your content. Honestly, late content is the number one reason website projects overrun.

Will my website rank on Google?

A well-built site takes care of technical SEO: metadata, speed, structured data, mobile, sitemap. Ranking for competitive terms is a different matter and needs ongoing content work, which is a separate engagement. We're happy to advise on both.

What about hosting? Do you handle that?

Yes. We set it up during the project and hand the account over to you. For most sites we use Vercel for hosting and Cloudflare for DNS and CDN. A standard marketing site usually costs ₹500–₹3,000 a year to run.

Can you redesign my existing site?

Sure. First we figure out what's actually wrong: speed, conversions, mobile, or the brand just looks dated. Sometimes that needs a full rebuild. Often it doesn't, and targeted fixes do the job for less.

Other cost guides

Price ranges, cost drivers and red flags for other kinds of software.

Get a number you can plan around.

Tell us what you're building. You'll get a written estimate with a fixed price, a timeline and what's included.

Get a free estimateWhatsApp us
  • We respond within 1 business day
  • NDA available
  • Full IP transfer on delivery